EASTPOINTE - Pete and Frank's Fruit Ranch sells four different kinds of beans, 10 types of bicotti and a cooler full of deli meats. Chances are your cashier is one of five Peter Vitales.
There's Sicilian-born Peter Vitale Sr., 76, Peter Jr., 50, and three grandsons, ages 24, 18, and 17, all named Peter. In descending age order the call themselves Peter number 1, 2, 3 and so forth.
Together, the produce $7 million a year in sales of lettuce, tomatoes and Italian eggplant, among other produce, canned goods and deli offerings.
"For 50 years we've been buying the best produce and selling it to our customers," says Peter Vitale Sr., who grew up on a farm where he learned to harvest the best crop for sale...
